The road ahead for Uber is car-pooling

Ubers strongest selling-point In the nordic region will be to promote car-pooling.

Carpooling already accounts for 20% in the US – During his visit in Copenhagen this week, Liselotte Lyngso asked David Plouffe, VP Communication Manager at Uber and former Campaign Manager for Obama during the 2008 election about the Uber potential for democratising transport.

Watch the video below